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Louis Desazars named president and CEO of Shiseido Europe Region and BPI
June 9, 2015
By: Christine Esposito
Editor-in-Chief
Shiseido Co., Ltd. has named Louis Desazars president and CEO of Shiseido Europe Region (Europe, Africa and Middle East), effective Sept. 1, 2015. Desazars has also been appointed as president and CEO of Beauté Prestige International S.A. (BPI), effective the same date. Barbara Calcagni, senior vice president, global marketing of NARS, who has led the brand’s marketing efforts worldwide since 2008, will succeed Desazars as president of NARS Cosmetics. In his new role, Desazars will spearhead...
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